Privacy Policy

Effective Date: April 30, 2025

Strumpi LTD (“Strumpi,” “we,” or “us”) values your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, store, and share information when you use the Floga App, our websites, and any associated services (collectively, the “Services”).

By using the Services, you agree to the terms of this Privacy Policy.

1. Information We Collect

We collect the following types of information to operate, improve, and personalize your experience with Floga:

a. Information You Provide Directly
We collect information you provide when you create an account, such as your email address and password. You may also choose to share your name, profile image, and other optional details. If you contact us for support, we collect your inquiry and contact information. We also collect content you create in the app, such as yoga sequences, saved flows, notes, and other personalizations.

b. Information We Collect Automatically
We collect usage data about how you interact with the Services, such as the features you use, time spent, device type, app version, language, and general location. We use Firebase (Google) to collect analytics and crash reports.

c. Information from Advertising and Analytics Platforms
We may collect certain technical or behavioral information through third-party advertising platforms such as Meta (Facebook, Instagram) and Google Ads. This may include ad click events, device identifiers, referral sources, or anonymized audience traits. This data is used to measure campaign effectiveness and improve how we market Floga to new and existing users.

2. How We Use Your Information

We use your personal information to:

  • Provide, maintain, and improve the Services
  • Deliver personalized features and save your preferences
  • Respond to support requests and communicate with you
  • Monitor usage trends and detect abuse or technical issues
  • Send service-related messages, updates, or promotions
  • Deliver and measure the effectiveness of advertising campaigns

We do not sell your personal information. We do not share your information with advertisers for profiling or third-party ad targeting within the app.

3. Sharing Your Information

We may share your information with:

  • Service providers, such as Firebase (for hosting, analytics, crash logging) or payment processors (e.g., Stripe or App Store platforms)
  • Advertising platforms, for the limited purpose of tracking ad performance and engagement metrics
  • Legal authorities, if required by law or legal process
  • Other users, but only when you choose to share content publicly or collaborate through the app

We do not share your personal information for third-party direct marketing or resale.

4. Your Rights and Choices

Depending on your location, you may have the right to:

  • Access, update, or delete your account information
  • Export a copy of your data
  • Object to certain types of processing
  • Withdraw consent for optional features
  • Close your account at any time

To make a privacy request, contact us at info@playpausebe.com. We may request identity verification before acting on your request.

5. Data Storage and Security

Your data is stored using secure servers operated by Google Firebase. We implement appropriate technical and organizational measures to protect your data from unauthorized access, loss, or misuse. However, no system is completely secure. You use the Services at your own risk.

We retain your information for as long as necessary to provide the Services or comply with our legal obligations. You can delete your account at any time.

6. International Users

Floga is operated by Strumpi LTD in the United Kingdom and may be accessed globally. By using the Services, you consent to your information being transferred to and stored in the UK or other jurisdictions where we or our providers operate. If you are located in the European Economic Area (EEA), Switzerland, or the UK, your data is handled in accordance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR).

7. Children’s Privacy

Floga is not intended for children under the age of 18. We do not knowingly collect or solicit personal information from minors. If we discover we have collected personal data from a user under 18, we will delete it promptly.

8. Cookies and Tracking Technologies

We and our advertising partners use cookies, pixels, and similar technologies to collect information about how you interact with our website and ads. This helps us understand user behavior, measure the performance of marketing campaigns, and improve the experience. You can manage cookie settings through your browser or opt out of personalized ads through Google or Meta account settings.

9. Changes to This Privacy Policy

We may update this Privacy Policy periodically. If we make significant changes, we will update the effective date at the top of this page and may notify you via email or in-app. Your continued use of the Services after an update indicates your acceptance of the revised policy.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact: Strumpi LTD
80–82 White Lion Street
London, N1 9PF
United Kingdom
Email: info@playpausebe.com